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eXp Realty Launches eXp Sports & Entertainment, Defining the Standard for High-Profile Client Service

The new division provides elite certification and an exclusive network for eXp Luxury agents serving athletes, entertainers, and top influencers

eXp Realty

BELLINGHAM, Wash., Oct. 21, 2025 (GLOBE NEWSWIRE) -- eXp Realty®, “the most agent-centric™ real estate brokerage on the planet” and the core subsidiary of eXp World Holdings, Inc. (Nasdaq: EXPI), today at eXpcon Miami, eXp Realty’s premier real estate conference, announced the official launch of eXp Sports & Entertainment, a new division within eXp Luxury designed to define the standard for and elevate real estate service for high-profile clientele.

The new division equips eligible agents with specialized certification, exclusive branding assets, and a powerful, discrete global network built for the demands of clients in professional sports and entertainment.

“The Sports and Entertainment segment requires a unique level of confidence, discretion, and specialized knowledge,” said Leo Pareja, CEO of eXp Realty. “This launch is a direct response to our agents' desire to dominate lucrative niche markets. By embedding eXp Sports & Entertainment within our successful Luxury platform, we're not just providing a credential, we’re providing the industry's most powerful framework for agents to build credibility, connect with key advisors, and confidently serve the world’s most demanding clientele.”

Purpose-Built for the High-Profile Client Ecosystem

eXp Sports & Entertainment empowers certified agents with everything they need to stand out and scale in this exclusive market:

  • Exclusive Brand Identity: Members gain immediate access to the official eXp Sports & Entertainment mark, design suite, and marketing assets that instantly elevate their professional image with luxury-level trust.
  • Pro-Level Content & Collateral: The division provides ready-to-use listing decks, social templates, and presentations purpose-built for the unique needs of the Sports & Entertainment clientele, from local leagues to professional athletes and celebrity influencers.
  • Elite Certification & Recognition: Agents earn the credential defining expertise in high-profile real estate through the mandatory Sports & Entertainment Certification Course. This includes directory designation and a verified badge in the global eXp Luxury network.
  • Continuous Education & Masterminds: Members participate in 2x monthly masterminds with elite agents, athlete advisors, general managers, and entertainment insiders, focusing on strategy, client care, and the Winning Mindset of top performers.
  • Opportunity Resources & Networking: Members access a High-Value Global Network, including curated partnerships with athlete advisors, entertainment attorneys, and wealth planners. This is bolstered by toolkits, industry databases, and a pre-vetted concierge/relocation vendor directory to help source and win new clients.

“eXp is once again raising the bar for specialization. For an agent focused on high-profile clients, having a certified, recognized brand, backed by a global network, is the ultimate competitive advantage,” said Wendy Forsythe, Chief Marketing Officer, eXp Realty.

For more information about the eXp Sports and Entertainment Division and how to join, visit join.expluxury.com/sports-and-entertainment.

About eXp World Holdings, Inc.

eXp World Holdings, Inc. (Nasdaq: EXPI) (the “Company”) is the holding company for eXp Realty® and SUCCESS® Enterprises. eXp Realty is the largest independent real estate brokerage in the world, with over 82,000 agents across 29 countries. As a cloud-based, agent-centric brokerage, eXp Realty provides real estate agents industry-leading commission splits, revenue share, equity ownership opportunities, and a global network that empowers agents to build thriving businesses. For more information about eXp World Holdings, Inc., visit: expworldholdings.com

SUCCESS® Enterprises, anchored by SUCCESS® magazine, has been a trusted name in personal and professional development since 1897. As part of the eXp ecosystem, it offers agents access to valuable resources to enhance their skills, grow their businesses, and achieve long-term success. For more information about SUCCESS, visit success.com.

Safe Harbor and Forward-Looking Statements

This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. These statements reflect the Company’s and its management’s current expectations but involve known and unknown risks and uncertainties that could impact actual results materially. These statements include, but are not limited to, statements regarding the anticipated structure, adoption, benefits, and market impact of the eXp Sports & Entertainment division; the success or recognition of its certification program; and the Company’s broader strategy to expand specialized agent services across markets. Important factors that may cause actual results to differ materially and adversely from those expressed in forward-looking statements include changes in market demand for luxury or niche real estate services; the rate of agent enrollment and adoption of new certification programs; risks related to data privacy, confidentiality, or reputational exposure when serving celebrity or high-profile clients; the scalability of the Sports & Entertainment platform across markets, and other risks detailed from time to time in the Company’s Securities and Exchange Commission filings, including but not limited to the most recently filed Quarterly Reports on Form 10-Q and Annual Report on Form 10-K. We do not undertake any obligation to update these statements except as required by law.

Media Contact
eXp World Holdings, Inc.
mediarelations@expworldholdings.com

Investor Relations
Denise Garcia
investors@expworldholdings.com

A photo accompanying this announcement is available at https://www.globenewswire.com/NewsRoom/AttachmentNg/45bc8181-8cd1-43f9-bf68-2d82967c1526


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eXp Realty Launches eXp Sports & Entertainment, Defining the Standard for High-Profile Client Service

The new division provides elite certification and an exclusive network for eXp Luxury agents serving athletes, entertainers, and top influencers.

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